World Financial Group is a business about recruiting. Many people in WFG don’t have the mindset that we are going to discuss today.
Why do so many people struggle with the idea of recruiting?
The main reason is they are uncomfortable with the idea. My business is about teaching sales, persuasion and influence to people all over the world. Many of my client are uncomfortable with the viewing themselves as salespeople.
Iceberg Metaphor
10% tip of the iceberg
90% part of the iceberg beneath the surface
10% - Conscious mind
90% - Unconscious mind
The Power of Identity
Part of the purpose of the subconscious mind is to keep you consistent with your identity. Identity is whatever follows the word “I”
I am not good at recruiting
This is a common belief among WFG associates
The law of belief if whatever you tell yourself over and over again you will eventually believe.
How do you spell relief? Rolaids
Autosuggestion
James Hardy’s recruiting turned around when he developed the belief:
I am the best recruiter that I know.
Sorting versus selling mindset – you do not need to convince anyone of anything. Look for the people who are already interested.
Stage selling takes off all the pressure. Focus on moving the potential recruit to the next stage.
Train the trainer
Affirmations
Each day I am getting better and better at recruiting.
I am a master recruiter.
Understand this is a numbers game.
Focus on activity not results
The only constant in your business is you.
Don’t become frustrated when normal natural things happen.
For overcoming call reluctance. It is not about you. It is about the value you can provide the person you are calling.
Action Steps
1. Begin to implement today’s lesson in your thinking.
2. Teach what you learned today to at least 1 other person.
3. Set a goal for the number of guests you will have at the next BPM.
4. Contact a minimum of 25 people in the next week and talk with them about your business. A contact is an attempt. Attempt to reach 25 people in the next week.
Monday, July 23, 2007
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